Table of Contents      

                  Marketing

 Number

Title of the Papers

Author/Authors

503

 

 
512

Uncertainty on the Quality of Services: The Case of Redal and Groupe Banques Populaires

: Meryem El Alaoui Amine and Abdellatif Chakor.

514

Recent Advances in Mathematical Modeling of Supply Chain Network Equilibrium

: Ding Zhang, June Dong and Chunxian Teng.

515

Strategies for marketing greenness: A case study of an architectural design firm in China

: Helen Song-Turner, Jerry Courvisanos and Margaret Zeegers.

516

Patriotic Marketing: An Australian Case Example

: Alvin M. Chan.

517

The Effect of Quantitative Electronic Word of Mouth on Consumer Perceived Product Quality

Yingtao Shen*, Shenyu Li** and Michelle DeMoss ***

     

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update 25-06-2012