Table of Contents      

                                            Marketing

 Number

Title of the Papers

Author/Authors

502

Determinants of Mall Image in the Indian Context

:Harvinder Singh and Prakash Chandra Dash

505

Multidimensional Clustering Using Latent Feature Models for Consumer Segmentation and Forecasting

:Geng Cui, Nevin Zhang and Yi Wang

509

Establishing Customer Service and Logistics Management Relationship under Uncertainty

:Varanya Tilokavichai, Peraphon Sophatsathit and Achara Chandrachai

510

How Power Utility Engineers Can Better Select Equipment Suppliers?: The Malaysian Case

:S. Thiruchelvam, J. E. Tookey, D.A.S. Samarasinghe, K.N. Mustapha and K. Kadirgama

512

Supplier Selection in the Construction Material Purchasing Function

:Don Amila Sajeevan Samarasinghe, John E Tookey, James Olabode Bamidele Rotimi and Sivadass Thiruchelvam

513

Damaged Durable Goods: Mitigating the Time Inconsistency Problem

:Xiaojing (Joanne) MA

515

Securing Best Prices for Construction Materials: An Exploratory Study of the New Zealand Construction Industry

:Don Amila Sajeevan Samarasinghe, John E Tookey, James Olabode Bamidele Rotimi and Sivadass Thiruchelvam

516

Dimensions Of Customers’ Satisfaction Of Banks Through Service Quality Lens

:L.Shankari Parivallal

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update 01-06-2012